Advertising Expert (Remote Contractor)

About the role

We are seeking an Advertising Subject Matter Expert to work remotely on an hourly contract basis. You will review AI‑generated advertising outputs, create high‑quality ad copy and campaign assets, and provide detailed written feedback to improve AI performance.

Key responsibilities

• Develop AI training content by writing detailed prompts and gold‑standard advertising deliverables such as ad copy sets, creative briefs, test plans, and performance analyses.
• Evaluate and rank AI‑generated ad responses for strategic fit, persuasion, clarity, brand alignment, and platform suitability.
• Test AI outputs for inaccuracies, misleading claims, policy violations, and bias, ensuring reliability across channels and audiences.
• Provide precise written feedback, fact‑check claims, and document best‑practice examples.

Required profile

• Bachelor’s degree or higher in Marketing, Communications, Business, or equivalent professional experience.
• 5+ years of professional experience in advertising or performance marketing, with hands‑on campaign ownership.
• Strong understanding of ad fundamentals, positioning, offer strategy, messaging frameworks, hooks, CTAs, and creative iteration.
• Excellent English writing and editing skills (minimum C1 proficiency).
• Self‑directed, reliable, and able to deliver consistent quality in a remote, hourly workflow.

Required skills

• Meta (Facebook/Instagram) advertising
• Google Ads / YouTube advertising
• TikTok advertising
• LinkedIn advertising
• Programmatic advertising
• Connected TV advertising